Hone your craft
Level up your skillset and grow your career with Informa TechTarget’s Partner Marketing Visionaries – a member-driven community created to help B2B technology partner marketers achieve success for themselves, their programs and their companies.
Partner Marketing Visionaries LinkedIn Group
Connect with your peers, stay on top of emerging market trends, learn best practices and share your own expertise when you join the Partner Marketing Visionaries LinkedIn Group – a community of 1,200+ technology partner marketing professionals.
Partner Marketing Visionaries Summit On-Demand
Ready to seize the moment now that all eyes are on the ecosystem? Watch our 2025 Annual Summit featuring 20+ partner marketing leaders sharing advice to help you chart the course for partner-led growth.
Making Tactical Shifts for Partner-Led Growth
Christine Otts,
Director of Global Partner Programs, Cisco
Interested in hearing more?
Watch the entire episode
State of the 2025 Channel Market
Simon Quicke,
Editor-in-Chief, MicroScope
The Invisible Pitch: Crafting Partner Content That Sells When You’re Not There
Your content is your most powerful sales representative—working tirelessly behind the scenes when you’re not in the room. With buying teams averaging 8-12 members and 81% selecting vendors before speaking with sales representatives, this e-book reveals how partner marketers can develop joint content strategies that effectively shape buyer behavior throughout the decision journey. Drawing from industry experts at Intel and Stibo Systems, this e-book unpacks practical approaches for understanding modern buying groups, discovering relevant topics through partner insights and intent data, and selecting high-performing content formats that resonate at each stage of the buying process.
Explore the Partner Marketing Visionaries Channel
Access a wealth of on-demand content featuring top technology partner marketing executives sharing practical advice and proven best practices for developing joint messaging, crafting partner content, building partner pipeline, proving impact and more.
Simply click on a webinar and register once to access Partner Marketing Visionaries content.
