Precise intent. Marketable contacts. Better ABM outcomes.
Ready to generate more pipeline and revenue from your ABM investments? Together, Informa TechTarget and 6sense help revenue teams pinpoint the accounts that are truly in-market, identify who is part of the buying team and what topics they care about most, and effectively engage, influence, and convert them before the competition.
Seamlessly integrate Informa TechTarget’s precise account intent data with 6sense and aggregate it with 6sense intent signals to double-verify intent. Confidently focus your go-to-market teams on accounts that are actively researching solutions like yours.
Make more shortlists when you identify buying group members before your competitors do. Leverage Informa TechTarget’s directly observed and contextually relevant contact intent data to understand who is part of the buying group and the topics they care about most.
Fuel impactful cross-channel ABM campaigns by importing Informa TechTarget’s permissioned buyers into 6sense via your MAP/CRM. Capture attention with expert-crafted custom content that provides the third-party perspective buyers crave.
Boost conversion when you supplement your own activation efforts with our intent-driven display advertising and demand generation campaigns.
Combining account intent from [Informa] TechTarget’s Account Intent Feeds and 6sense is not just a gut feeling for the sales team. It is two qualified industry leaders saying there is intent at the account so the BDRs know where to focus. It is already influencing our pipeline after only a month.
Our automated integrations and seamless workflows save revenue operations teams time, reduce manual errors, and speed ABM follow-up.
