Driving brand and demand in the Nordics

TechTarget offers a network of more than 140 niche technology websites dedicated to providing IT professionals with deep, technical content to use in technology purchase decisions, including a dedicated resource section of ComputerWeekly.com/Nordics.

Globally relevant articles about specific technologies—combined with locally relevant news, CIO interviews and case studies—attract a critical mass of serious IT buyers from across the Nordics region.

Through Activity IntelligenceTM—our behavior-based tracking of Nordics users across our network on more than 10,000 technology topics—TechTarget enables tech companies to reach, influence and develop pipeline from prospects relevant to their solutions within the region.

With over 287,000 members in the region and 9,500 Nordics sales leads generated per quarter, TechTarget has the audience, experience and local expertise to enable exponential growth in this rapidly expanding market.

region-map_nordics

823K+
unique network visitors

287K+
total members

7.5K
new members per year

9,500
in-market leads delivered quarterly

Computer Weekly

TechTarget ComputerWeekly.com

Provider of news, analysis, opinion, information and services for the Nordics IT community. Launched in 1966, Computer Weekly was the first ever weekly technology publication in the UK and in the last 5 years, extended its online audience to regional coverage in Europe and APAC, as well as localized to German, Spanish and Brazilian Portuguese. Computer Weekly helps senior IT professionals make better IT strategy and technology purchasing decisions, improve their knowledge and skills, and develop their careers.

Customized marketing programs to drive results in the Nordics

Find out how you can take advantage of programs that help you reach your marketing objectives and target our highly-specialized audience of IT decision-makers in the Nordics, including:

  • Integrated online brand and demand generation programs available with guaranteed results
  • Arm your teams with the contacts and intelligence to influence more deals
  • Cutting edge data services with direct access to active prospects and account prioritization to fuel sales and marketing campaigns
  • Editorial Newsletter and Nordics-specific online magazine sponsorships to align your brand with editorial thought leadership in the Nordics B2B IT market
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Driving unified demand in the Nordics

Built on the foundation of ComputerWeekly.com by Informa TechTaret, we offer an extensive reader community and in-depth coverage of the issues, challenges and trends facing today’s IT leaders in Nordics, Benelux, UK, Europe, MEA and rest of the world.

Covering a broad range of IT topics, Computer Weekly has more than 100 niche topical sections, which can be individually targeted, delving into the sub-topics of areas like AI, Data Centre, Enterprise Software, Security, Storage and Networking, including a dedicated resource section of ComputerWeekly.com/Nordics.

With over 470,000 members in the region and 10,100 Nordics sales leads generated per quarter, Informa TechTarget has the audience, experience and local expertise to enable growth in this key regional market.

805K

unique network visitors

470K

total members

9K

new members per year

10,100

in-market leads delivered quarterly

Computer Weekly by Informa Techtarget

Provider of news, analysis, opinion, information and services for the Nordics IT community. Launched in 1966, Computer Weekly was the first ever weekly technology publication in the UK and in the last 7 years, extended its online audience to regional coverage in Europe, MEA, and APAC, as well as localized to German, Spanish and Brazilian Portuguese. Computer Weekly helps senior IT professionals make better IT strategy and technology purchasing decisions, improve their knowledge and skills, and develop their careers.

How to Optimize Your B2B Virtual Events for Maximum ROI

Imagine: It’s been a week since you held your virtual event. Your calendar is full of meetings with qualified leads. Decision-makers at your organization are asking when the next event will be. You’ve gained new social followers, spotlighted guest speakers, and added subscribers who actually open your emails. Even Mondays feel good.

How did you get here? Keep reading to learn how to optimize your virtual event marketing strategy—from start to finish—and make the moment (and the momentum) last.

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