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8x8 | UC & Collaboration

“[With Informa TechTarget] we’re using the intent data to find out who’s interested and who the right contacts are. On top of that, we’re providing our partners with content that specifically speaks to the interest of that customer, and it’s co-branded for the partner.”

Daniel Streeter

Channel Marketing Manager

8x8 | UC & Collaboration

“[Informa TechTarget’s] intent becomes a baseline for our marketing campaigns because the intent data can be used at every stage of the campaign to make more targeted decisions.”

Daniel Streeter

Channel Marketing Manager

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