2026 B2B Demand Generation Predictions

Explore the high-level trends and takeaways from our survey of 500+ GTM professionals to learn what demand gen professionals are prioritizing in 2026, what challenges they’re facing, and more. 

In this infographic, you’ll get demand gen professionals’ input on:  

  • Key areas of focus for the year, including top priorities and goals
  • What strategies and tactics they’re investing in
  • Where they’re investing and implementing AI
Conversion Pixel