Anastasia Dyakovskaya, Writer and Content Specialist

Anastasia Dyakovskaya

Writer and Content Specialist

Anastasia Dyakovskaya is an experienced writer and content specialist focusing on brand voice, narrative and messaging frameworks across product, marketing and editorial contexts. Her profile can be viewed at https://www.linkedin.com/in/adyakovskaya/.

Dig into 95 articles by Anastasia Dyakovskaya

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GEO vs. SEO: A Marketer’s Guide to Dual Optimization

Demand Generation

Slick Influence: How Graza Built a Beloved Brand Through Culture + Connection

Content Creation

Summer marketing

Heat Wave: 3 Best Summer Content Marketing Campaigns of 2025

Content Creation

Woman jumping on broken pink block stacks

Closing the Consumption Gap: How Marketers Can Propel Interest Into Action

Content Creation

Demand Generation

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Why Marketers Rely on Contextual Advertising

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Micro-Moments in B2B Marketing: Winning Attention and Trust in Real Time

Content Creation

Demand Generation

View of a group of young people holding a rainbow flag together, half-dancing and smiling along a path

4 Brands Showing Up for Pride in 2025

Content Creation

3D illustration of a cheerful robot with chat bubbles.

Grasping GEO: How to Optimize Your Content to Appear in GenAI Responses

Content Creation

Demand Generation

Business Courage

Top 3 Obstacles in B2B: Insights from 2.4 Million Leaders

Content Creation

Market Intelligence

A world globe with band-aids

4 Standout Purpose-Driven Marketing Campaigns

Content Creation

Dollar sign balloon surrounded by darts

Recession Indicators: 5 Real Ways Marketers Can Respond to a Rocky Economy

Content Creation

Demand Generation

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3 Emotional Marketing Campaigns Winning Hearts in 2025

Content Creation

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Comedic Gold: 2025’s Funniest Marketing Campaigns So Far

Content Creation

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4 Brand Characters Building Trust and Engagement in 2025

Content Creation

Smiling businessman and businesswoman handshaking colleagues at restaurant

B2B Customer Marketing Guide: 3 Strategies for Growth, Retention, + ROI

Content Creation

Demand Generation

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4 Institutions Standing Up for Black History Month 2025

Content Creation

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Content Marketing + Demand Gen Predictions for 2025 (And How to Navigate Them)

Content Creation

Demand Generation

Market Intelligence

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The Human Element: 3 Brand Campaigns Demystifying AI + Advanced Tech

Content Creation

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Changing Tides: 5 Cultural Shifts That Will Define Marketing in 2025

Content Creation

Market Intelligence

Shopping mall – groceries

Everyday Value: Tesco’s Customer-Care Content Marketing

Content Creation

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6 Marketing Nightmares (And How to Make Sure They Don’t Happen to You)

Content Creation

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Scary Good: 5 of the Best Fall Marketing Campaigns of 2024

Content Creation

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Fervent Fandoms: How Marketers Can Tap Into Stans + Pop Culture

Content Creation

Gears flying out of head

10 Ways Marketers Can Overcome Creative Blocks and Get Unstuck

Content Creation

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8 Tactics to Build the Ultimate Sales-Marketing Feedback Loop

Content Creation

Demand Generation

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6 Unexpected Brand Partnerships Making Waves in 2024

Content Creation

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5 Trends Dominating Modern Marketing

Content Creation

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Lead Scoring 101: What It Is and How to Do It Well

Content Creation

Demand Generation

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How to Seize Cultural Moments in Your Marketing

Content Creation

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Brand Champions: The 4 Best Sports Marketing Campaigns of 2024

Content Creation

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Celebrating Pride Month: 3 Standout Brand Campaigns of 2024

Content Creation

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America’s Sweethearts: 2024’s Most-Trusted Brands

Content Creation

Market Intelligence

3 Critical Challenges Confronting B2B Leaders in 2024

Content Creation

Market Intelligence

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Unscripted, Unfiltered: 3 Brands Telling It Like It Is in 2024

Content Creation

Win Social Media Marketing in 2025: 5 Make-or-Break Tactics

Content Creation

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The 4 Best Branded Videos We’ve Seen So Far in 2024

Content Creation

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The Dark Side of Content Marketing

Content Creation

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4 Visual + Design Trends Shaping Content Marketing in 2024

Content Creation

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Cue the Comedy: 3 Brand Campaigns Making People Laugh in 2024

Content Creation

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Marketing in an Election Year: What You Need to Know and Consider

Content Creation

Demand Generation

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Beyond Black History Month: 3 Brands Honoring Black Heritage in 2024

Content Creation

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SHRM’s CMO Talks 4 Ways to Win the Content Marketing Continuum

Content Creation

Transform-and-Success

4 Brands Upping the Ante on Creativity + Storytelling in 2024

Content Creation

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4 Best Holiday Marketing Campaigns of 2023

Content Creation

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B2B Influencer Marketing: 3 Essential Steps to Build a Strong Strategy

Content Creation

Creative-Imagination

Mastering AI for Content Design: 3 Impactful Tips

Content Creation

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Newsjacking: 4 Best Examples of Brands Capitalizing on Viral Moments

Content Creation

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3 Historic Brand Rises, Falls, and Comebacks: Marketing Lessons and Cautionary Tales

Content Creation

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Journalistic Content Marketing: 5 Brands That Perfected the Marketer-Publisher Model

Content Creation

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Dog Days: The 4 Best Summer Marketing Campaigns of 2023

Content Creation

10 Content & Demand Gen Strategies to Help Marketers Beat the Summer Slump

Content Creation

Demand Generation

innovative-Poster-Or-Banner-Of-World-Environment-Day-with-low-poly-tree-and-cloud-and-river-on-the-floor-with-globe-earth-on-green-background-3d-rendering-illustration

3 Brands Getting Purpose-Driven Marketing Right

Content Creation

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3 Brand Campaigns Celebrating Pride ’23 With Sincerity

Content Creation

Market Intelligence

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How to Empower Your Employees to Become LinkedIn Brand Ambassadors

Content Creation

Creativity-and-uniqueness-in-business-and-education.

The Story So Far: 4 of the Best Content Marketing Campaigns of 2023

Content Creation

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Audience Data and the Future of Content Marketing + Demand Gen

Content Creation

Demand Generation

Market Intelligence

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How to Organize a Standout B2B Content Hub: Best Practices, Examples, and KPIs

Content Creation

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6 Mission-Critical Content Marketing Statistics for 2023

Content Creation

Demand Generation

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After the Event: 4 Tactics to Convert Event Leads into Clients

Content Creation

Demand Generation

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ChatGPT vs. Content Marketers: Who Came Out on Top?

Content Creation