Written by Voula Hantziantonakis
In September we hosted our 3rd Priority Engine User Roundtable in London and we heard insight from current clients on how they are driving success from Priority Engine. Interestingly, the […]
Written by Informa TechTarget
As our Priority Engine platform has grown, we’ve started to have Priority Engine User Group meetings in multiple cities so that marketers can understand the use cases, successes and challenges […]
Written by Informa TechTarget
When we talk with EMEA and APAC marketers pursuing data-driven pipeline generation, one of the most common obstacles they talk about is their existing marketing list. It is filled with […]
Written by Colin Mitchell
Two weeks have passed since our first Priority Engine User Group meeting in London, and we’ve just calmed down enough to write about it. Our users were generous with their […]
Written by Informa TechTarget
Aggressive tech marketers know they could drive faster growth through more effective segment marketing, if they just had a critical mass of decent data for the segment. New market segment opportunity […]
Written by Informa TechTarget
Our most successful B2B tech marketer clients build their relationships with sales with regular, value-focused communication. These marketing teams clearly answer the question of: “How can we demonstrate impact to […]
Written by Steve Niemiec
I am by no means an avid fisherman but what I do know is that how far you cast is not as important as where you throw the lure. The better […]
