See why the leading technology sales and marketing innovators love working with Informa TechTarget
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“We’ve been using webinars and other video content for quite a while, primarily because it works. Video content tends to perform really well when it comes to bottom-of-funnel leads.”
Digital Engagement Manager, Global Campaigns
“We needed a partner like BrightTALK to reach audiences that weren’t coming to our website.”
Director, Demand Generation
“As a lead generation tool, what really impresses us is the quality of the leads.”
Director, Marketing (Caringo)
”From an ROI perspective, BrightTALK continues to perform.“
Senior Marketing Operations Manager
“BrightTALK’s content and demand marketing platform is a strategic part of our integrated marketing mix.”
Sr. Marketing Field Manager
“BrightTALK is a powerful self-service platform that enables me to easily provide significant value to my customers, partners and Cisco employees.”
“BrightTALK is like a magnet. As a lead generation tool, it really helps drive people further down the funnel.”
Manager, Demand Generation
“We’ve been able to grow an audience of probably the most qualified people that we’ve had in our nurture program through the BrightTALK platform.”
Vice President of Marketing Automation
“BrightTALK is a crucial platform to get our content out there and gain more audience. … It’s a huge step forward.”
Channel Marketing Manager
“We’re seeing that our BrightTALK webinars have a great influence in all stages of the funnel. And the beauty is – they are on-demand!“
Director of Enterprise Security Group Marketing
