Quadrant Knowledge Solutions ranks Informa TechTarget a Leader among 12 ABM vendors globally.
Download the knowledge brief to see the complete matrix and find out why Informa TechTarget was recognized for:
- Technology excellence
- Market-leading intent data
- Exceptional customer impact
- Strong global capabilities
Informa TechTarget is a Leader in Account-Based Marketing
QKS Group — an independent global analyst firm — released its SPARK Matrix: Account-Based Marketing (ABM) Platform, 2025. The QKS Group SPARK Matrix includes a detailed analysis of the global market dynamics, major trends, vendor landscape, and competitive positioning. The study offers strategic information for users to evaluate different provider capabilities, competitive differentiation, and market position.
In the report, Informa TechTarget is highlighted for its comprehensive products & services, actionable insights and strong global ABM customer base across all sizes: “Beyond data delivery, Informa TechTarget offers high-touch managed services, from custom content creation to research-backed campaign planning, enabling clients to execute integrated GTM strategies with speed and scale. Their ability to support custom programs, not just platform access, is a differentiator for end-user marketing teams requiring additional expert guidance.”
