“We’ve been using webinars and other video content for quite a while, primarily because it works. Video content tends to perform really well when it comes to bottom-of-funnel leads.”
Digital Engagement Manager, Global Campaigns
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“We’ve been using webinars and other video content for quite a while, primarily because it works. Video content tends to perform really well when it comes to bottom-of-funnel leads.”
Digital Engagement Manager, Global Campaigns
“BrightTALK is a powerful self-service platform that enables me to easily provide significant value to my customers, partners and Cisco employees.”
”We love the team, we find the application very easy to use … we also like how there is a bundled-in audience.“
Marketing Director
“BrightTALK has massively impacted the volume and engagement of Yellowfin’s inbound leads. These leads have a much greater conversion rate.”
SVP of Global Sales
“Our marketing development reps really like the leads that come in from BrightTALK.”
Principal Program Markteting Manager
“In the first 5 months, we have nearly $1 million of marketing-generated pipeline, $8 million+ in influenced pipeline and 12 opportunities coming from [Informa TechTarget].”
Sr. Director of Demand Generation
“With [the Informa TechTarget Portal], not only are we reaching our MQL goals, but we know what the accounts are researching. We can feel confident when reaching out to people.”
Marketing Manager