See why the leading technology sales and marketing innovators love working with Informa TechTarget
Currently Filtering By:
“We’ve been using webinars and other video content for quite a while, primarily because it works. Video content tends to perform really well when it comes to bottom-of-funnel leads.”
Digital Engagement Manager, Global Campaigns
“[Informa] TechTarget revolutionized Enterprise B2B technology marketing when it launched Priority Engine years ago, and it has done it again now for Healthcare. Priority Engine’s clear competitive advantage is its ability to tell us which Healthcare accounts we should review deeper, or prioritize on-demand, by giving us insights into the active research (and researchers) within the organizations.”
Director of North America Marketing
“BrightTALK is a powerful self-service platform that enables me to easily provide significant value to my customers, partners and Cisco employees.”
”We love the team, we find the application very easy to use … we also like how there is a bundled-in audience.“
Marketing Director
“BrightTALK has massively impacted the volume and engagement of Yellowfin’s inbound leads. These leads have a much greater conversion rate.”
SVP of Global Sales
“Our marketing development reps really like the leads that come in from BrightTALK.”
Principal Program Markteting Manager
“One of the main value drivers for Priority Engine is that you can automate the extraction of leads into your marketing automation system, and at the same time your sales team can add leads with a single click to sync them into Salesforce.”
Sr. Director of Demand Generation
“With Priority Engine, not only are we reaching our MQL goals, but we know what the accounts are researching. We can feel confident when reaching out to people.”
Marketing Manager
“The way [Informa] TechTarget allows us to integrate data into our systems helps fuel our own best practices. And they give us all the training we need.”
Senior Director of Marketing for Asia Pacific and Japan
“With intent data, the levels of engagement from the people in those nurture streams outperform other nurture tracks 3 to 1. We know to deliver the right content at the right time.”
Global Marketing Operations Manager
