“[Informa TechTarget Portal] helps us keep our finger on the pulse of current issues that matter to our audience. It also fuels the prioritization and activity of our BDR team.”
Marketing Director, ANZ
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“[Informa TechTarget Portal] helps us keep our finger on the pulse of current issues that matter to our audience. It also fuels the prioritization and activity of our BDR team.”
Marketing Director, ANZ
“[Informa] TechTarget has really helped us to tell our story to our target and existing end users through content syndication … it allows us to acquire the highest-propensity individuals.”
Senior Marketing Manager, Global Demand Generation
“The conversion rate we’re seeing from [Informa TechTarget] is the highest of any source we’ve ever seen. That’s because of the quality of the conversations we’re having with prospects.”
Account Manager
“We are working with [Informa] TechTarget to execute an integrated approach and influence prospects and buyers across the buying cycle in ecosystems outside of our own.”
Director of Demand Generation
“We’ve seen it in the numbers; there have been some really good wins, from a pipeline standpoint… the [Informa] TechTarget team has been fantastic to work with.”
Global Marketing Automation Specialist
“[Informa] TechTarget has enabled us to jump-start our growth in a way that no other vendor could. [Informa TechTarget Portal] has provided sales with clear inroads to reaching active prospects in their most lucrative accounts. In less than a year, we’ve added opportunities in 144 accounts with 13 in the Proof of Concept stage.”
Head of Demand Generation
“[Informa TechTarget] allows you to look at the buying group and all the other contacts, put your research together and actually build a conversation.”
Marketing Operations Consultant, EMEA
“Cold calling is dead. The more we arm ourselves with data, the more credibility we have. With the help of [Informa TechTarget], we start to understand buying cycles.”
Business Development Manager for EMEA
“[Informa TechTarget] has helped us become more efficient. Our salespeople are now finding real people and making real connections.”
Director of Marketing
“We uploaded individual lists from account managers into [Portal] and directly messaged these people with personalized communications directly from the sales team. Those have been working so well!”
Demand Generation Mgr., International