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Strata Dubai 2026: Where the MENA Region’s B2B Marketing Community Comes Together

Tuesday, 15 September 2026 9:30 AM, Radisson Blu Hotel, Dubai Barsha Heights, Hessa St, Al Thanyah First, Dubai

Upcoming Live Date:
 Tuesday, September 15, 2026

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Blog Post

4 Brand Characters Building Trust and Engagement in 2025

Content Creation

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Blog Post

Ready, Player One: 5 Strategies to Win with Gamification Marketing

Content Creation

Marketing

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B2B Customer Marketing Guide: 3 Strategies for Growth, Retention, + ROI

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4 Institutions Standing Up for Black History Month 2025

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Marketing

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How Informa TechTarget Accelerates Customer Growth and Delivers Measurable Results – from R&D to ROI

ABM

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Delightfully Weird: 7 Best Absurdist Marketing Campaigns

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Content Marketing + Demand Gen Predictions for 2025 (And How to Navigate Them)

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2025 Observances, Holidays, & Awareness Months: The Great Big List for Marketers

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Marketing

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5 Visual + Design Trends Shaping Content Marketing in 2025

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Top 50 Content Marketing Brands of 2024

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Virtual Events & Webinars

Picking Up What They’re Putting Down: Get the Most Out of Your Buyers’ Signals

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12 Best Holiday Marketing Campaigns of All Time

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The Fate of SEO in 2025: 5 AI-Driven Shifts to Watch

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Why Customers Are Your Most Powerful Influencers

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The Human Element: 3 Brand Campaigns Demystifying AI + Advanced Tech

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Changing Tides: 5 Cultural Shifts That Will Define Marketing in 2025

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Market Intelligence

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6 Marketing Nightmares (And How to Make Sure They Don’t Happen to You)

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Ghosted: 6 Tactics to Win Back Your Social Media Audience

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Scary Good: 5 of the Best Fall Marketing Campaigns of 2024

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White Paper/E-Book

Delivering on Your Customer Promise: A Guide to Messaging and Content Development

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The State of B2B Marketing: 4 Key Findings From 20M+ Leaders

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Fervent Fandoms: How Marketers Can Tap Into Stans + Pop Culture

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10 Ways Marketers Can Overcome Creative Blocks and Get Unstuck

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8 Tactics to Build the Ultimate Sales-Marketing Feedback Loop

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ESG Content Strategy: An Essential Checklist for the Reflective Marketer

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6 Unexpected Brand Partnerships Making Waves in 2024

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5 Trends Dominating Modern Marketing

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The Evolution of Tech Buying Teams in EMEA

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EMEA

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Case Study

Turning Intent Data into Pipeline: How Digital.ai Optimized Target Account Engagement with Informa TechTarget

Intent Data

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White Paper/E-Book

Four Intent Data Use Cases for GTM Teams in EMEA

EMEA

Intent Data

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Sales Enablement

intent-driven insights

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Revolutionizing Content with Intent-Driven Insights

Content Creation

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How to Seize Cultural Moments in Your Marketing

Content Creation

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Leaks, Secrets, and SEO’s Big Summer: What Content Marketers Need to Do Differently

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4 Breakout Success Brands (And Their Content Strategies)

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Brand Champions: The 4 Best Sports Marketing Campaigns of 2024

Content Creation

Marketing

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Infographic

Beyond the Buzz: Marketing Effectively in Different Tech Categories

Market Intelligence

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How to Attract and Retain Tech Customers in North America

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Market Intelligence

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buyer engagement

Blog Post

Three Trends Shaping the Future of Buyer Engagement

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Buying signals

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Step aside, MQLs. Buying signals are here to stay. 

Demand Generation

Intent Data

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Mood-Matching: A Marketer’s Playlist

Content Creation

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Marketers: Weird Is Back, Embrace the Absurd

Content Creation

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Celebrating Pride Month: 3 Standout Brand Campaigns of 2024

Content Creation

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America’s Sweethearts: 2024’s Most-Trusted Brands

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Maximizing Your Impact Across Buying Centers in EMEA

Demand Generation

EMEA

Market Intelligence

Marketing

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How Marketers Can Get the Most ROI Out of Third-Party Research

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Market Intelligence

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Global-balance

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3 Critical Challenges Confronting B2B Leaders in 2024

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6 Vital Content Marketing Statistics for 2024

Content Creation

Market Intelligence

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Unscripted, Unfiltered: 3 Brands Telling It Like It Is in 2024

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buyer self-education

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The Rise of Buyer Self-Education and the Essential Role of Experts

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GenAI tips

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A Marketer’s GenAI Field Guide: Five Prompting Tips and Lessons Learned So Far

Demand Generation

Marketing

customer trust

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How to Build Trust with Prospective and Current Customers

Demand Generation

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Sales

tech buyers resources

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Tech Buyers’ Most Trusted Research Sources

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Market Intelligence

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Is Gen AI Marketing Delivering on Expectations?

Content Creation

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What Are Ownable Conversations?

Content Creation

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GenAI 101

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GenAI 101: Three Tips for Getting Started with AI Content Creation Tools

Content Creation

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Crisis Fatigue + ESG Messaging: How to Recenter Trust in Your Brand’s Narrative

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Market Intelligence

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