Browse all testimonials
ServiceNow | Business Applications & CX
“When our partners run a joint [Informa] TechTarget campaign with ServiceNow, they get more than just leads and downloads – they get valuable insights into who is actively researching relevant solutions. Working with TechTarget has helped us grow impacted pipeline by 30%+.”
Ashley Eikenberry
Director, Partner Marketing, Global Partners & Channel
8x8 | UC & Collaboration
“[With Priority Engine] we’re using the intent data to find out who’s interested and who the right contacts are. On top of that, we’re providing our partners with content that specifically speaks to the interest of that customer, and it’s co-branded for the partner.”
Daniel Streeter
Channel Marketing Manager
DataCore | Storage & Data Protection
“As a lead generation tool, what really impresses us is the quality of the leads.”
Sarah Cook
Director, Marketing (Caringo)
Exabeam | Cybersecurity
”From an ROI perspective, BrightTALK continues to perform.“
Christina Phillips
Senior Marketing Operations Manager
Atlassian | Cloud, IT Infrastructure & IT Ops
“It’s really important that we have those director and above level contacts and that we’re able to engage them in our effortsand invite them to some of our roundtables and events. So, the first step is having those contacts in our database, and this is where [Informa] TechTarget has played a critical role for us…. and has been such a fantastic partner to us.”
Preethi Ramanath
Enterprise ABM Team Lead
Shure | Business Applications & CX
“Our opportunities from [Informa] TechTarget have a 2.4x larger average deal size than opportunities we’ve acquired from other sources. I’m thrilled with the success of our integrated [Informa] TechTarget program.”
Amy Donahue-Kelley
B2B Performance Marketing Lead
SolarWinds | Data Center & Virtualization
“One reason we partner with [Informa] TechTarget is because it is a digital watering hole. We know that our buyers are hanging out on [Informa] TechTarget sites, we know that the buying centers are there and [as a result] we see that audience reach that we don’t have, and access to data that we don’t have inside our own ‘house’.”
Mary Beth Labuda
Head of Digital Technology and Performance Marketing
PubNub | Application Development
“BrightTALK’s content and demand marketing platform is a strategic part of our integrated marketing mix.”
Felicia Fierro
Sr. Marketing Field Manager
VMware Tanzu | Cloud, IT Infrastructure & IT Ops
“We’re seeing a 36x ROI on our investment with [Informa] TechTarget. [Informa] TechTarget is helping us to identify more of the accounts that are in-market so we can really focus in on those and those buying teams.”
Heidi Ramich
Director, Global Marketing Operations & Analytics
Teradata | Data Center & Virtualization
“I like collaborating with [Informa] TechTarget because of their high domain authority. When buyers are searching digital channels, they’re most likely to use Google. So, whoever has a very high domain authority there will be highly ranked on Google’s number one page, and that’s where your content gets found. There are different ways to get to a number one listing on Google’s front pages, and one of them is SEO.”
Alexandra Kory
Director, Demand Generation
